The Colorker Group will once again be present at the 2022 edition held in Las Vegas, where it will take the opportunity to meet clients and strategic partners.
The company will reserve a key space for the Matter by ZYX Atelier and shall present two new Premium series: Premiere and Panamera.
Despite the difficulties the sector has been facing at the start of this year, the Colorker Group will be back at Coverings, showing that the US market continues to be an absolute priority for the company. For the launch, the company based in Alcora (Castellón, Spain) boasts a perfectly balanced, cozy space as a showcase for its most successful collections and will present its latest brand innovations. The new releases include a stone (Premiere) and a cement (Panamera), both very well crafted down to the last detail to fully meet the demands of the US market. In addition, Colorker will bring back two of its bestsellers—such as Hudson, Kaira or Aoki—and will reserve a top space for its ZYX brand, rebuilding the Matter Atelier Concept that was already presented in Cersaie 2021, so that you can relive the whole Bologna experience.
‘The new Pizarra’ and latest trend colors with Premiere y Panamera
Given the interest generated by our slate effect porcelain tiles, especially in countries such as the USA, Colorker has added another series with this style to its product catalogue: Premiere. An alternative to the popular Horizon that includes covering in 31.6x100R and coordinated flooring in 59.5x59.5R.
In addition to its premium character, with deep shading and stone details that highlight the surfaces, Premiere surprises with its two exclusive reliefs: Ryder and Aquila. Ryder defies established patterns thanks to its irregular layout, interplay of volumes and raised edges, as if each piece of the latticework came to life. Also with a geometric base, Aquila features a detailed arrowhead pattern, adding dynamism to the interior design and perfectly counterbalancing the neutral base of the series.
For Panamera, we use the latest color trends to open up new possibilities for architecture and interior design. Highly exclusive wall coverings that take into consideration the popularity of green and blue tiles to merge into shades such as aquamarine or petrol blue.
A very toneless and material aesthetic that, in the case of Aqua, is reminiscent of the oxidized bronze of works of art. Ocean is the exquisite version of Panamera in petrol blue, where the golden sparkles of the piece stand out starkly, and Moon is the more neutral shade, in a subtle, attractive off-white.
Other Colorker collections already presented and that will be center stage once again at Coverings 2022 are Hudson, inspired by the mysterious French Jura stone (including its relief version Oneida); Aoki, wood-effect tiles with a very linear and clean base for Japandi-style interior decorating; Kaira, which may be viewed as general paving, and Takara, the new terrazzo flooring available in three colors (Light, Pearl and Grey). The Deck collection will be used to cover the stand’s façade.
Matter by ZYX takes you back to the artist’s Atelier
As you all know, we’re preparing a very special premiere for our new Matter Collection in Cersaie—a truly realistic and experiential recreation of the artist's lair on whose subjective representation of reality the series is based.
For Coverings 2022, the ZYX team is once again reconstructing part of the artist's spiritual retreat in a creative space where you can see all Matter’s square (15x15) and hexagonal (20x23) pieces, as well as the new series of washbasins 100% handmade and hand painted by Spanish artisans.
If you don’t want to miss this and much more in the next edition of Coverings Las Vegas, visit us at Stand C9416 of the Spanish Pavilion from April 5 to 8. See you there!
Proconcept: a new concept of ceramics will come to life at Coverings
- The 2022 edition of the event, held in Las Vegas, will host the launch of a new ceramic brand that will surprise the US public thanks to the lightness of its textures and the high quality of its surfaces.
- A new way of conceptualizing ceramics like never before, an invitation to move forward and look at the future through unprecedented ceramic solutions for architecture and interior design.
Project. Process. Progress.
PROCONCEPT is a new way of conceptualizing ceramics like never before. A new brand created to expand the possibilities of decoration projects through realistic graphics, light textures and high technical and mechanical performance. This new brand, which will be officially presented to the international audience at Coverings Las Vegas, aims to mark a before and after in the architecture and interior design sector. A ceramic that will allow both professionals and their projects to be unique and move forward.
The characteristics of the new brand Proconcept
To evoke authenticity is the new form of PROgress.
As with the latest design trends, Proconcept focuses on the origin of raw material -without eccentricity or artifice- to show the most genuine side of the pieces, as taken directly from nature. A wide range of wood, stones, marble and single-colour ceramics, where each vein and feature of the piece has been worked down to the last detail to extract the most artisan aside to decoration. A RAW style filled with calm and serenity where neutral colours -white, grey and earth- are the main protagonists.
“Progress lies not in enhancing what is, but in advancing toward what will be.” - Khalil Gibran
Beyond aesthetics. Pushing the boundaries of ceramics.
We exploit our creativity to the maximum to bring the latest industry trends to our collections. Proconcept is the result of excellent design work that allows us to be proactive and go beyond the aesthetics of the tiles. Way beyond. Because we work on innovation from each of our work areas. The research to continuously improve our products, installation systems and processes has enabled us to create solutions that are protected under the highest quality standards. Floor and wall tiles whose technical and mechanical properties have been specifically created to provide advantages and value to customers, to move forward and be unique and highly competitive in the market. With Proconcept, it’s all about pros. Move into the FUTURE.
Proconcept at Coverings: the brand’s launch in Las Vegas
Proconcept has taken advantage of an event with such international reach as Coverings 2022 to really introduce itself to the public. At this event, the brand will work hard to create a niche among the leading ceramic proposals of the US market, one of the most strategic for the brand.
For the event, Proconcept has specially prepared a functional, spacious and cozy stand with its corporate colors as a flag, where people can discover its most outstanding collections and the uniqueness of their designs, graphics and textures. From the most incredible marbles, clamoring to be noticed from the façade, to the most elegant stone, cement, oxide or single-color proposals displayed inside in an eye-catching tour of all available product categories. An aesthetically and materially attractive launch for clients that can be visited from April 5 to 8, 2022, at Stand C9416 of the Spanish Pavilion in Coverings.
To discover more about the brand, download its catalogue, or check out its social networks: Facebook, Instagram and LinkedIn.