The Spanish company is committed to the digital transformation
It will once again be possible to see all the best products from the ASCALE and TAU brands at COVERINGS 2022, which is scheduled to take place from 5 to 8 April in Las Vegas. The US trade fair is returning to the four-day formula so that industry professionals can discover the latest trends in the sector.
The stand occupied by the Spanish company will be located at BOOTH C9116 and will have a design inspired by some of the series with the most personality from the two brands.
ASCALE is committed to materials inspired by Italian marble from the Carrara quarries (Italy): MACCHIA-VECCHIA and ARABESCATTO. The first offers an ivory white background, grey veining and orange highlights. ARABESCATTO is a more classical marble that also has a white background and dark grey veining for some strong contrasts. Sticking with the design of marble pieces, the offerings from TAU include the BOSCO, PALISANDRO, INVISIBLE GOLD and elegant GRUM BLACK collections.
COVERINGS will be the platform chosen by TAU from which to reveal its new DIGITAL AGE collection that takes inspiration from the digital transformation of the Fourth Industrial Revolution. These next-gen formulas have produced the UNIK Series of 12 single-colour pastel hues that coexist alongside other collections that have reinterpreted materials taken from nature, such as iron and its metallic effects, wood or marble.
ASCALE also uses materials that can be combined with one another, such as marble, stone, cement, wood and metal. Its most recent additions include the SAND colour from Boreal wood, directly inspired by the boreal forests that span the entire northern hemisphere of the planet from Alaska and Canada to Scandinavia.
Stones and marbles have also been reinvented through Labradorite Royalblue, an exclusive precious gemstone, and Taj Mahal Almond, conceived for use in luxurious rooms. Stones also need a muse. Hence, Moon Black is a rock of volcanic origin with a dark background and slight movements in lighter colours, perfect for creating a timeless atmosphere.
These are just a few examples from a wide range of products and new additions that professionals and visitors will be able to enjoy at the upcoming Coverings trade fair.