ITT Ceramic will be present at a new edition of Coverings, the leading international trade fair for the ceramic sector in the United States, where the brand will present its main ceramic innovations. A proposal in line with current market trends and the needs of architects and interior designers looking for versatile, elegant materials with high aesthetic value.
On this occasion, ITT Ceramic will showcase a carefully selected range of new collections, including Marfil Supreme, Hôm and Bianco Perlino, which reinforce the brand's sophisticated character and its commitment to ceramic surfaces inspired by natural materials, capable of bringing balance and timelessness to spaces.
Alongside these new products, stone-effect collections will play a leading role at the ITT Ceramic stand. Series such as Salma, Messina and Potland Stone reflect the clear trend observed at recent international trade fairs, where ceramics inspired by natural stone continue to gain ground and generate strong demand in the market.
These collections stand out for their graphic realism, their rich nuances and their ability to adapt to different types of projects, both residential and contract. The sober and elegant aesthetics of stone, combined with the technical performance of ceramic, make these series an increasingly popular choice among design and architecture professionals.
With its participation in Coverings, ITT Ceramic reaffirms its commitment to the international market and to the development of ceramic solutions that respond to current trends, focusing on naturally inspired materials, contemporary design and high technical performance.